Hamilton Brooke are strengthening their team with the addition of a new Digital Manager.
Claire Mockett brings with her a wealth of expertise in digital design and online marketing, is skilled in the application of both Google Adwords and Analytics, as well as search engine optimisation. Having previously worked with a broad range of commercial companies, Claire brings a unique ability to provide a creative digital strategy with a strong focus on the end user, whatever the nature of the business.
Claire is particularly passionate about the power of digital and social media such as Facebook and Twitter, to connect with customers. She says “Business is becoming more and more competitive and companies have realised the very real benefits that connecting with their customers brings and that having a two way conversation, develops a strong relationship. Do it properly and it can give you a real edge, but,” she adds, “When it comes to digital marketing, it’s important to remember that there is no ‘one-‐size fits all’ solution. Just because something is the latest thing it doesn’t automatically mean it is right for your business. The best way to success is to understand customer needs, keep on top of new developments and utilise only those that will truly benefit you, by testing, learning and evolving.”
Efrem Cockett, Director at Hamilton Brooke comments on the appointment, “It’s been a busy year for us all-‐round with one of the biggest areas of growth being online media, so we’re delighted to have someone of Claire’s calibre joining us. Having worked with her previously on a freelance basis, we are familiar with the quality of her work and her dedication to providing creative and practical solutions