Footballers dressed as bananas to kick off Fairtrade Fortnight

| February 21, 2014 | 0 Comments

BANANAS will be pulling on their football boots at Beau Sejour to kick off Fairtrade Fortnight.

States deputies, members of the media, police and staff from Intertrust, will play in an hour-long five-a-side tournament, sponsored by The Channel Islands Co-operative Society.

The theme of the fortnight is bananas and one member from each team must play in a banana suit.

‘It promises to be great event with the emphasis being on fun. We’re delighted that members of the media, local deputies and police officers, as well as staff from one of our big supporters, Intertrust, are going to be taking part,’ said Steve Mauger, from the Fairtrade Guernsey Steering Group.

The tournament, at 7pm on 23 February, kicks off Fairtrade Fortnight, which runs until 9 March.

The annual campaign will this year highlight the importance of consumers buying Fairtrade bananas.
The Fairtrade Foundation, as part of its Make Food Fair campaign, is urging shoppers to think about the impact on banana farmers, of the purchasing power of the large supermarkets.

‘The UK supermarket sector has almost halved the shelf price of loose bananas in the last 10 years whilst the cost of producing bananas has doubled, creating a paradox for the banana farmer; as global exports have grown, many farmers and workers have seen their earnings cut in real terms,’ said Nicky Terry, chair of the Fairtrade Guernsey Steering Group.

‘Now here in Guernsey we are, to a degree, immune to this practice in the banana sector. The Co-op, Marks and Spencer and Waitrose only stock Fairtrade bananas, which means that regardless of the price that you pay for the banana in the supermarket, the price paid to the farmer will cover the costs of his sustainable production.

‘As islanders, we can be proud of the socially responsible stance our supermarkets have taken in this regard and we should champion them as such by continuing to support them.’

During Faitrade Fortnight including a competition for schoolchildren to design a Fairtrade postcard, a Faitrade quiz at St Martin’s Community Centre on 1 March and on 8 March a Fairtrade bus displaying fairtrade products will be parked at Waitrose in Le Rohais for the day.

The community campaigns manager at the Fairtrade Foundation, Adam Gardner, will also be in the island to talk to local schoolchildren and unveil a Fairtrade Guernsey renewal plaque at the Tourist Information offices.

The schools’ Design a Fairtrade postcard competition will be judged on Wednesday 5 March. The winning entries will then be put on display in the foyer at Beau Sejour. The overall winner will see their design commercially printed 2,000 times and the postcard used throughout the island.

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